Author Archives: Daron
How to use automation to boost PPC Performance
8 Tips on How to Boost Your PPC Campaigns by Using Automation
In 2021 there are a plethora of automation tools available to small business owners. At SimplyGreat.co we know how to implement much of this software into your organization’s operations. We will lay out several examples of small business automation in this article. If you want to learn more about PPC marketing in Las Vegas, Nevada get in touch with us. Now take a quick skim through this article to learn more PPC Automation today.
Over the years we have updated this article to also highlight all of the software automation available to small business owners and marketing teams to not only automate but optimize your PPC marketing campaigns. Our personal favorite is Adzooma, Adzooma is an award-winning Ad platform that helps optimize your Google, Microsoft, and Facebook Ads in one place. Helping grow your small business in less time.
Understanding Automation software
Many small business owners aren’t aware of what Automation software is. Here we will cover how automation software provides a plethora of benefits for small business owners when it comes to improving their marketing campaigns. However, it can be overwhelming to figure out which tools are best suited for your business. Fortunately, there are a number of different programs that are free to use.
You can use a combination of them to customize and improve your business for the future. We will get into this in more detail. Software options for small business owners. Although there are many different automation softwares, small business owners should beware. It is highly improbable that you will be better at marketing than a marketing agency or freelancer who is completely devoted to marketing. This is a common mistake that is made when using automaton software. You believe that it is easier and yes this is true, but are you devoting enough time to keyword research and coming up with customized marketing strategies to maximize your PPC campaigns?
As a small business owner, you are the master of your craft, meaning no one should know more about your business than you. How can you be a master of your craft when you are poking your nose into the digital marketing world. It is actually insulting and pure arrogance of many that believe they can handle all of their marketing alone as a small business. This is exactly why competition flourishes in markets that want to penny-pinch. With that said, let’s dive into automation software for small business owners, keeping in mind you should still have a dedicated marketing manager to yield the best results.
Dive Deeper: Ten Things Every Small Business Needs
Increase your efficiency
The more that you can automate your business using automation tools the more efficient your business will run. Although that seems like common sense the obstacles that small business owners face are usually where to find the best automation tools for small business owners in the first place. It’s a great way to increase your online visibility. Get in touch with our experts to set up an expert consultation to learn more about the biggest trends in search and SEO. Or if you’re already a PPC expert.
We’ll help you grow your business by leveraging our team of experts and our network of local search experts. We do that and more. Why start using this PPC expert free service today? The more automation you can add to your business, the better. Although it might seem like common sense that a small-business owner would know where to find good tools for automating their business and getting an edge on competition; what they don’t realize is just how many obstacles there are in finding those effective tools! Let our experts point out some of these problems – not only will we show you which sites offer great solutions, but also provide expert consultation so that increasing efficiency doesn’t become impossible or overwhelming for your company.
Get more done
Automation reduces operating costs and ensures that you can get more done. You can get more done while providing better results to your customers. This article will be discussing how to integrate digital marketing with automation in this small business automation article. Focus on task automation Once you are done reading this article, take a look at the links section.
In today’s high-paced environment, it is no secret that small business owners are constantly on the go. With every passing day they work more to keep up with their customers’ needs and find ways to provide them better service while maintaining or reducing operating costs. In this digital age we live in, automation has become a valuable tool for any owner looking to get ahead of their competition by using cutting edge technology without sacrificing quality standards – which can be especially helpful if you’re trying your hand at running multiple businesses simultaneously! Here’s how:
Automation reduces operational workloads so entrepreneurs have time left over each week (or even month) where they may catch up on marketing tasks like SEO content updates or social media posts – freeing hours per
Get Organized: Top Five CRMS
Save time
To begin with, there are a plethora of off the shelf tools out there which help you perform tasks such as scheduling of paid search ads. These tools help you to automate as many parts of your PPC campaigns as you need. It can really save time, though you need to ensure that these tools do not introduce new complexities to your advertising process.
Take it online This is very obvious, but another simple way to speed up your PPC campaigns is to get online yourself. You can work out your own schedule of paid search ads, create content around it and publish on your blog. You can also build your own automated campaign with the help of software like Constant Contact or MailChimp to send out emails to your list. Then you can set up bots to continually send emails to your list.
Easy to use
An automated PPC campaign is very user-friendly. You can create thousands of campaigns in minutes without breaking a sweat. Furthermore, you can create very specific campaigns that will help you increase your overall sales conversions, and your search rankings. Saves time As you can see, PPC has many advantages. Not only is it incredibly easy to use, you can save time by automating your campaigns.
The goal is to drive traffic to your website in order to boost your sales conversions. Spend less time on work Automating your PPC campaigns allows you to spend more time on more important tasks. By automating your PPC campaigns, you will be able to focus on improving the user experience on your website. You will also be able to perform more analytical work on your PPC campaign performance.
Automate your social media
Social media ads are an effective way of driving traffic and increasing conversion rates. However, these campaigns can be extremely time consuming and inefficient if done manually. Why not get an automated social media advertising campaign set up in advance? Get an online review service set up As part of this process we will create your own unique brand for online reviews.
We will also purchase the software that will allow us to store your reviews, which you can then update and maintain as you wish. Automate your customer support There are a lot of businesses out there that require social media support. You’d be surprised at how many of these companies don’t provide the best customer support. Now, let’s use social media to improve customer support and results for your customers.
Conclusion
Keep in mind, that these top 10 tools are useful for any business, regardless of size or industry. You can easily use any of the 10 tools on this list and make money from your ads with minimal effort. Each tool is often as easy to use as a basic spreadsheet application.
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Social Media Marketing For Link Building: Top Tactics & Strategies
What Is Social Media Marketing: An Overview of Social Media Marketing Strategies
Link building is a necessary part of all marketing. If your goal is to increase traffic and leads, then building links is essential. So, if you want to build links for your website, then you must first build a social media presence. And to do that, you need to know how to use social media marketing for link building. In this article, I’ll show you the top link-building tactics and strategies, how to do them, and why they work.v
What is link building?
Link building is a technique that is used by online businesses to gain visibility for their websites and online services. It’s a strategy that involves earning and maintaining links to websites that are relevant to your products, services, and/or services. It can help you rank higher in search engine results pages (SERPs), as well. This is why many people call link building a form of internet marketing. But before we dive deep into link building, it’s important that we understand what it isn’t. Link building is not building fake links to websites that don’t exist. It’s also not buying out links from other websites. Links are a good way to improve your ranking in SERPs, but they aren’t the only factor. You can also follow up with an SEO campaign to build links. That’s not all.
The best link-building tactics and strategies
For the purpose of this article, I’m going to focus on three tactics to help you link-build more efficiently and effectively: 1. Buzzsumo Buzzsumo helps you discover the hottest content across social media. It works by examining hashtags, keywords, link-building sites, as well as publishing sites and directories that are relevant to your niche. This simple tool is a time-saver for all link-building marketers. One of my favorite tools that I use for link-building is Ahrefs. I recommend using this tool for keyword research to find keywords that matter to you. Other tool options for keyword research: Keyword idea tools: Perform a keyword research by taking the 3 steps: Step 1: Search for keywords on all major search engines (Google, Bing, Yahoo, etc.).
How to do social media for link building
Link building is a process of: Nurturing free, quality content on your website with influencers and other websites Visiting the websites of other websites and doing the same Tracking results and measuring results Communicating with influencers Generating good content After doing these steps, you can improve your ranking and traffic on Google. To do this, you need to follow the right link building strategies, which will be discussed in detail here. More links = more traffic Let’s start with the most important Link Building strategy of all, link building on social media. The social media link-building tactics and strategies below are my personal favorites. 1.
Why do these tactics work?
Link Building Tactics: The Explanation Before I get into how you can build links on social media, it’s important to know why these tactics work. So, here are the top reasons for link building success with social media: Social media allows you to get in touch with your audience. People are just generally more likely to be interested in something they’re able to see and interact with in real-time. There is less emphasis on long-form content because social media allows shorter content. What You Can Do There are four basic types of link building you can do with social media: Contests . People love participating in contests.
Conclusion
You may be asking, “What do you mean by link building?” Yes, that’s what I mean. Let’s take a look at the top link building tactics and strategies. 3 Social Media Marketing Strategies That Build Links How To Build Link Through Product Reviews Product reviews can be a great way to grow traffic. But not all reviews are created equal. Let’s look at the top product review strategies. Create high quality reviews. Don’t try to churn them out and throw them out there. Test a few and fix the ones that don’t work. Ensure that the review is not broken. Take screenshots of each version to refer to later. Give honest feedback on your reviews. Share what you think to improve. Don’t wait to the last minute to leave a review. Leave comments after a few days. Respond to comments quickly.
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How to create engaging social media that can drives results
What To Do Before You Start Your Social Media Marketing Plan
Social media is one of the most important marketing tools out there. And if you’re not using it, you’re leaving a huge portion of the market on the table. But if you’re not generating any results, then social media marketing can be a useless waste of time. And that’s why it’s essential to create engaging social media content. Here are some tips on how to do that.
A Complete Social Media Marketing Strategy
Now that you’re planning your strategy, it’s time to put it into action. And the first thing you should do is figure out which social media platforms you’ll use to get the most reach. What are the top traffic-driving social media channels? For each platform, you’ll want to look at where your competitors are using it. Look for an uptrend. Look for any interesting trending topics or trends. Do these topics align with what you’re selling? Once you’ve identified a few social media channels that fit your business, you can start building out a complete social media marketing strategy. Building An Effective Social Media Marketing Strategy This might seem like a long-winded way of saying: Don’t just put up a bunch of content.
Why Social Media Marketing?
For starters, social media is far more than an online forum. It’s a way of keeping people informed, engaging with them and creating a bond with them. This is especially true of blogs. So it’s crucial that you create content that engages readers and creates a connection. Of course, you can always create interesting and unique content without using your website. But it’s going to make it harder for you to get your content seen by new and potential customers. So create content that has an easily digestible format. And make sure you stay on topic. Here are some more social media marketing tips: Build relationships with other online experts. Build relationships with other online experts.
How To Create Engaging Social Media Content
The first step in social media marketing is to have a plan. And the best way to have an effective plan is to research the industry first. Just like you would research any other industry. What do the experts say? What is popular among others? You also need to think about who your audience is. Who do you want to reach? If you have no idea who you’re targeting, then you might be wasting your time. You also need to build a good social media marketing strategy.
Different Types of Content
You’ll find that your content has a huge range of possibilities. You could share a video about your company. Or perhaps your recent blog post. Or perhaps a case study about a particular technique you’ve used. Or maybe a behind-the-scenes look at how you made your latest video. Whatever the case may be, each of these can be used to generate engagement. There’s no reason why you can’t mix and match the different kinds of content. For example, perhaps you share a product blog post about your new range of products. Or maybe a video about your product. Or a case study about your marketing campaign. Whatever you do, be sure to follow a strategy and format so that you generate the best results. Build an Engaging Newsfeed Social media is a communication tool.
How To Create Social Media Content
If you’ve never started to craft your social media content before, then it can feel overwhelming and a bit overwhelming. The good news is that this is a skill that you can learn and practice over time. So I thought I’d give you a few helpful tips and share some resources to help you get started. If you can’t get yourself to practice these tips on a regular basis, it’s not going to make any difference. This means that you have to make your efforts visible. I’ve created a free tool called Magicpitch that you can use to help you promote your content and get more shares. All you need to do is follow the simple instructions to begin creating social media content. Click here to learn more about the magic pitch free tool and how you can start creating viral social media posts in seconds.
Conclusion
Creating engaging content is a key part of your social media marketing strategy. And you can get this content exactly the way you want it by using these social media marketing tips.
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3 Three Reasons SEO is incredibly Valuable To Your Company
3 Reasons You Need To Be Doing SEO For Your Company Right Now
The fact that we even need to convince you at this point that SEO is essential for the brand is slightly ridiculous. However here are three reasons why you should have a dedicated SEO manager for your online business. With the world going digital, businesses that do not invest in a digital presence will eventually go under. Stop thinking that your brand is different or that you never needed to before, times have changed and great businesses innovate.
Search engine optimization is not only essential for your online presence it is becoming increasingly more important for voice optimization. If your business is not being found on the first page of Google or any search engine for that matter you could be missing out on thousands of potential customers.
Dive Deeper: How to build links with Bing vs Google
Why SEO is important
SEO is extremely important because it is the only way to build up brand equity. The more well-known your brand is, the more successful you will be. As it gets easier for people to find and buy from you, you will get a higher search engine ranking. This is because more people will be leaving Google results to go directly to your company’s website.
How much do you need to do SEO? To put it simply, you need to do a lot of SEO. Google has over a hundred billion search queries every single day. If you can improve your ranking on Google, you can have a great impact on how much money you make every year. The more web traffic you can create to your website, the higher your conversion rates will be. It’s important to note that the costs of SEO can be quite high at times.
Learn More: What is SEO and Why Should Your Small Business Care
Why you need to be doing SEO
The first reason is simple. In 2017, Google introduced their inbound marketing tools which has resulted in an unprecedented decline in organic traffic. As more and more businesses invest in Google and do not keep up to date on SEO best practices, they will pay the price in traffic.
The second is that with all of the technology available, everything is about to change. The five most popular websites in the world, YouTube, Facebook, Instagram, Pinterest and Reddit, all offer very different and unique engagement experiences. With this ever growing digital footprint businesses must ensure that their marketing messages are maximized and reach their audience with SEO.
Where to Start: What is an SEO Audit?
Who should be running your SEO
While this is by no means a catch all, it is probably best to hire someone with in-depth experience and training in SEO, marketing and online business. All too often I have worked with small business owners that do not know what they are doing. They’ve spent some time learning SEO basics but are still using the same old tactics of keyword stuffing and meaningless backlink bait which are old school methods and completely counterproductive.
All too often I have seen a business owner spend their own time coming up with the company name and logo before doing any research into SEO, so I would not recommend that approach. You are making more of an investment when you hire an SEO consultant, so take time to find one with a track record of success.
Understanding SEO: Smart, Logical and Conscious Decisions About SEO
How to set up a proper SEO strategy
To set up a proper SEO strategy there are five main key things to consider: 1. Audience The first thing you need to consider is who your customers are and what you offer to them. Every business has a customer base that is made up of multiple different types of people. Every customer is different and they all want something different from your brand.
Finding out what your customers want and engaging with them is key to creating a successful SEO strategy. 2. Keywords Keywords are the key to all search marketing. The stronger and more specific your keywords are the higher the chance that you will rank for a certain search phrase, therefore, ranking higher in search results.
SEO Strategies: Artificial Intelligence & SEO: 5 Strategies You Need to Follow
Conclusion
When you consider all of the benefits that SEO can bring to your business, you will not want to let it slip away. From ROI, to improving your conversion rates, SEO can be transformative. Before you roll your eyes and decide that SEO is too complex and too technical for you, please bear in mind that: SEO is a cost efficient solution to help you get more customers online A dedicated SEO manager can lead your team in the right direction.
This strategy can be used for every aspect of your business, even your core products Of course, SEO is not going to get rid of your bad habits, or be a silver bullet for you. However, it can help you make a better profit, improve your conversion rates and ultimately improve the customer experience for your customers.
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Four Salary Negotiations Mistakes You’ve Probably Made
Best Free WordPress Theme Rife Free WP Theme
Rife Free WordPress Theme has managed to impress many with creative layouts, designs, and customizable features that transform websites by unimaginable scales. Once you get into the swing of things with this multi-purpose WordPress Theme, your creativity will reach boundless limits.
Among all WordPress free themes, Rife Free is by far the most advanced option. This article is a comparison between Rife Free and Shapely WordPress Themes another popular Free WordPress theme used by many WordPress Developers.
Rife Free WP Theme
Rife Free WordPress theme was created by a talented designer and brilliant developer by the names of Daniel and Air. of Apollo13Themes. They are the brains behind the theme, designs, and features. Excelling in clean website designs Daniels philosophy is to let the content breath, his hard work and dedication to Rife Pro and Rife Free is complimented by Air. who loves optimization and making things run as smoothly as possible.
Photographers, designers and creative can all benefit from the unique features and designs that come with Rife Free WP theme. You can also use the visually appealing effects to breathe new life into your single paged blog post. You are probably thinking you can’t get all that with any other Free WordPress theme, and your right!
Rife Free is a cut above the rest, opening new doors of possibilities when it comes to website design and layout. Rife Free WP theme comes with countless design options. The freemium WordPress Theme has ready designs, which means that you can build a site without ever having to spend a dime.
Is there a caveat? Understandably, you would expect that all good things come with a catch. Not for Rife Free Theme. The only thing worth mentioning here perhaps is that you can get many more conveniences when you switch to the premium version. Nevertheless, Free Rife still blows all competition out of the water!
Shapely – One Page WordPress Theme
Shapely was developed by the popular theme directory called Colorlib. Colorlib offers free and premium themes, their themes have been downloaded over 2.5 million times making them a popular choice. Now with that said I felt it appropriate to compare to one of their very popular one page WordPress themes Shapely.
Colorlib has just recently begun building plugins such as Custom Login Page Customizer, Coming Soon & Maintenance Mode, and Colorlib 404 Customizer. So you can say they are pretty established group of developers, you always have to give credit where its due. Now with that said you will notice below as I compare features to one of their most popular Free Themes, Rife Free is a rising star and definitely a theme you should consider for your next project.
Rife Free Vs Shapely
The more features a free WordPress theme has the better, Rife Free comes equipped with a plethora of free features, unlike many other free WordPress themes. I’ll cover some of the standard features you can expect when you download Rife Free versus other themes in this blog in particular versus Shapely Free Theme by Colorlib.
RTL Feature
Rife Free theme comes with numerous features that you can tweak depending on your needs. For starters, you have a full RTL (Right to Left) support. This feature makes it possible to design with all right to left languages without the need for code changes. The RTL support feature lacks in Shapely.
One page feature
Next on the Rife Free menu is the one-page mode. Users get an opportunity to develop a single page website with an excellent layout. You can divide the page into separate contents using unique IDs and include a menu on the one-page website.
The one-page feature is also available in Shapely. Shapely is primarily designed to be one page WordPress theme with a focus for business. The widgets available can enable you to add different sections and menu to a website page but you will not have the creative single page designs afforded by Rife Free.
Mega menu feature
Another feature that you will find very useful with Rife Free theme is mega menu support. You will get a chance to flaunt a new menu theme that is way better than the classic menu. With the mega menu, you will be able to show several sub-links at the same time without interfering with your website
When it comes to Shapely, designers and creatives only have access to one type of menu- the drop-down menu. This is a single menu system that many can find limiting especially when dealing with a multi-service/product company page. This could, however, be resolved by using a popular mega menu plugin such as Max Mega Menu or WP Mega Menu.
Plugins
Rife Free Theme comes standard with WordPress page builder Elementor, Rife Free, however, is also compatible with WPBakery or any other Drag & Drop Page builders. At the same time, if your primary objective is e-commerce, Rife is compatible with the WooCommerce plugin. You can also make your site multilingual with the WPML plugin.
Apollo13Themes really outdid themselves by adding plugin equipped with additional features to enhance your Rife Free WordPress theme, you can learn more about them here.
Shapely is also compatible with the WooCommerce plugin, Elementor, and WpBakery. However, it does not have additional shortcode widgets or specific them enhancement out of the gate. Shapely does provide access to other popular Colorlib plugins such as,
Writing effect
Rife Free theme also comes with a unique writing effect that makes your text appear like it is being written live on the site. It is particularly useful for introductions to keep visitors looped. The writing feature makes your site look more interactive. The title’s section on Shapely WP theme lacks the writing effect.
Pre-loader feature
You can use the page pre-loader function to mask your website when content is loading on the background. There is also a hidden sidebar feature that allows for adding of menus, about us pages and any other useful links for users. To achieve the same effect with Shapely one might have to change the site code. Shapley is more about homepage widgets for adding parallax sections, portfolios and testimonials.
Pre-defined demos
New users are welcomed to Rife Free theme with a series of up to ten demos. The predefined demos can help you get started from scratch to transform your WP site with Rife. When it comes to Shapely, there is a setup page that does the introduction instead, walking users step by step through the setup process and procedure of installing plugins.
Designs and widgets
Rife Free comes ready with numerous cool designs that you can modify with the WordPress Customizer. Apollo 13 also provided additional free Elemantor templates, you learn more about them here. These designs are easy to use as they are or you can customize them to your style. The live preview feature will enable you to view your changes before you save them. Some of the designs to try include:
- Unicorn: This is a ready design that allows you to create spectacular homages, portfolio, about us pages, blogs and contacts us pages.
- Star design: This is the latest Rife Fee design with a video on the background.
- Raven: Raven is a standard one-page navigation layout page. The beautiful layout is ideal for business landing pages.
- Frame: For photographers and artistic designers, the Frame design comes ready with a slider and galleries that will showcase your amazing images to the world.
In the place of designs, Shapely comes with widgets for customizing the home page. For instance, with the Parallax widget, you can include a parallax section at any place within your homepage. With the Features widget, you can add up to 3 services that your business provides.
The features are displayed in a 3-column layout at any place you choose on your homepage. You can also give a call-to-action with a statement anywhere on the website. The statement stretches across the screen with a grey background.
Utilizing Rife Free
Personally, I have found Rife Free to one of the most well rounded and versatile WordPress Themes I have ever used. I am forever grateful for the developers at Apollo13Themes for developing such an amazing WordPress theme and providing a free version. Rife Pro comes with an extensive set of perks that I plan on upgrading to myself depending on the projects.
In the meantime my agency Smg. assist non-profits around the globe by enhancing their websites. We provide free website development to organizations in need, this well-rounded WordPress theme fits perfectly and allows us to provide premium features to a non-profit organization in need with having to pass on any cost them. Smg. donates our time to non-profits to make our own positive impact on the world.
Conclusion
Rife Free Theme is perhaps the best WordPress theme you can get for transforming your site to suit your business and style. This comparison with Shapely is a clear indicator that the two Free WordPress themes are in separate leagues. Rife Free is a no brainer for any organization if you need a WordPress theme with even more features and support purchase Rife Pro.
Las Vegas Web Design Made Affordable
Finding an affordable, reliable and trustworthy Las Vegas web design company can be a challenge. If you have stumbled upon this artcile you are probably in search of a web developer that can help you redesign your current website. You want to work with a web developer in person, possibly you had a bad experience in the past or you just feel more comfortable with someone that you can get a hold of and that understands the company’s vision.
You have tried to build your company website on your own, using website builders like Weebly, Wix, and Squarespace only to realize you need more than just a beautiful website to gain traffic and grow your business. The same way we are able to describe you to the tee is the same way your business should be able to grab its customers. Just as you have found this article at top of search engines we can help you grow your businesses website and search engine optimization strategy to achieve organic search results.
In this article, I will show you how Smg. SEO Made Great can assist you with not only redesigning your website but your brand. Your website is a tool and a resource that shows the world who you are and what you do. If your website does not accurately represent your business and brand message, you’re in luck. Why luck you ask? you now have the opportunity to work with a Las Vegas Web Design Agency that will take your business to the next level. We have numerous testimonies of happy partners that you can review later to validate our great results.
Five Ways We Enhance Your Business
Smg. focuses on establishing, developing, growing, managing and improving your business’s digital presence. We establish your brand by defining your target customer. From there we develop your brand on a cloud hosting platform with top tier industry WordPress web design standards. After your business has a rock-solid foundation we begin the process of growing your business taking it to the next level. Once we have established your search engine ranking, we continue to manage, monitor and maintain your digital presence.
Now let’s dive deeper into these areas so you can see the bigger picture.
Las Vegas Web Design That Works
If you are not growing, you are not making money. In order to grow you need more customers to know about your brand. If your customer base cannot find you in search engine results you are solely relying on word of mouth. Word of mouth marketing is highly affective if you have a phenomenal product, consistency, quality and longevity. Whether you are a new player in the game, or looking for a competitive edge you need more than just a web design agency in Las Vegas. You need search engine optimization which is the process of building links, trustworthiness and product authority within your niche.
Now, I should mention that this process works for a small business that is growing that have begun to start taking their digital presence more seriously. Yes, of course as your business grows some these tactics and process may not be relevant or not be in the order of importance when you are dealing with millions of views per month on your website.
1.Defining Your Target Customer
Defining your customer is the first step in establishing your brand and the process of building a more effective website that will attract the right customers to your business. This is one of the most common mistakes business owners make. Your style is not your customers, what you like is not always what your clients like. Are your clients young, middle-aged or elderly? Do your clients prefer the finer things in life or are they money conscious? What does your customer also need to be successful, where do they spend most of their time?
These are customer characteristics you need to consider when building a website. This should also be considered when designing your logo.
2. Developing A Great Website
Does your website load fast, do you have current industry standard security? When was the last time your website’s code was validated or updated? These are things you should think about when redesigning or building a website. We develop our website using the content management platform WordPress which give you full control to embed enterprise features to enhance your brand.
A solid website foundation is a glue that your business needs to take it to the next level. So often do business owners have the miss conception that once a website is up to that it. This is actually great news for us because this means less competition, simply put we still live in times where ranking for certain keywords is still possible. This, however, will never happen for you if you do not have a current, fast and updated website. Your website must be fully functional and optimized for search engines.
3. Create Content Grow Your Brand
A stagnant website will never outrank a business that is consistent on social media and keeping their blog current. Even if your organization does not have the resources to consistently blog or perform other forms of marketing you need to find a way. Guess what your competitors are saying the same, so it’s going to come down to who wants it more. When you work with our Las Vegas Web Design team we help you stay competitive and up to date.
4. Change Your Websites Oil (Manage)
Think of your business website as a car, your car’s tires tread becomes worn, the oil needs to be changed every three months, tunes up every 50,000 miles. We maintain our cars more than we do our websites, Website is the next step in competing with your competitors. Maintained website rank higher in search engines, higher rankings in search engines means more clients.
Again I run into many business owners that tell me that they don’t need all of those extra “things” just a website. I can’t help but laugh because that is so far from the truth. Again this is always great to hear because this means I can work with their competitors and we will eventually outrank them. If you have not realized by now search engine optimization is also time sensitive the sooner you start the better. With so many business owners still not understanding the power of search engine optimization means there are huge opportunities to be had.
5. Trail and Error Improving Your Website
Nothing is perfect, we can only work towards perfection. We focus on making a website great, we manage your website hosting, your security, and have plans for assisting you with optimizing your WordPress website. A search engine strategy that works for business (A) may not be the same for business (B). When you partner with Smg. we continuously work to improve the plan and help your business grow in Las Vegas.
Las Vegas Web Design Services
We offer Website Web Development, Search Engine Optimization, Website Hosting, and Website Management. If you have made this far down the page, give us a call and find out how we can help you gain more customers.
No matter your budget we can find a solution for you that reflects your budget.
Solid Websites For Serious Musicians
Why A Solid Website Is So Important For Musicians And Artists
You’ve got your guitar, you’ve got your amp, you’ve got your speakers. You may even have a whole studio set up. But what about your website? Creating a website is a lot more than just slapping up a few words and pictures onto a page. A good website is also an essential marketing tool. If you want to be taken seriously as a musician, you need a website that can showcase your talent and help you connect with your audience. And that’s why we’ve compiled this list of solid, professional websites for musicians.
Why a Solid Website Is So Important For Musicians And Artists
You’ve got your guitar, you’ve got your amp, you’ve got your speakers. You may even have a whole studio set up. But what about your website? Creating a website is a lot more than just slapping up a few words and pictures onto a page. A good website is also an essential marketing tool. If you want to be taken seriously as a musician, you need a website that can showcase your talent and help you connect with your audience. And that’s why we’ve compiled this list of solid, professional websites for musicians. Website Responsiveness First of all, you need a website that’s responsive. If you go to a website that’s not responsive, the website will not look good on the mobile devices we all use. Don’t waste your time trying to make your website work on every screen your audience might use.
What Makes A Solid Website?
Before you start building your website, you need to think about the essentials. These are the things that will ensure that the site is up and running smoothly from day one, and will continue to serve you well even after you’ve released your first album or gigged your first show: Think about how you’re going to present yourself. In the music business, the best way to stand out is with a slick design. Look for a good balance of basic colors and clean design that’s easy to navigate through. Creating a good website design doesn’t mean that you need to reinvent the wheel, but try to incorporate your own signature touch. Do you love terra cotta? Or the color purple? Are your bands or social media handles on display? Understand your target audience. Who are you trying to reach?
Designing Your Own Site
If you want to get serious about your music, you’ll want to invest in a professional web designer to build and launch your site. That’s because, unless you’re exceptionally creative, there’s only so much you can do on your own. A website is no different than any other creative project. The creative process doesn’t just happen. It needs to be planned, developed, and completed. And that’s where professional websites can help. As you work with a designer to put together your site, you’ll learn new skills, like designing, coding, and most importantly, SEO, which is one of the keys to creating a successful and engaging website. Depending on your individual needs, you can choose to build your site yourself or hire a professional web designer.
Examples of Solid Websites for Musicians
We’ve got plenty of great examples of music related websites here, so you’ll have plenty of options to choose from. However, this doesn’t mean you can get by with using a site that’s a couple of years old or barely updating. As you’ll see, there are plenty of sites out there that are set up like they’re ready to go to market and are well over a year old. With these two exceptions, the websites in this list are all great examples of perfectly-designed, informative websites that help you market your work and perform well on Google. If you want to learn more about the pros and cons of each of these websites, read on.
Conclusion
Creating a website is something musicians, artists, and just about anyone who needs to promote their business need to do. A website is a smart way to take control of your digital reputation and show people exactly who you are. Don’t believe us? Take a look at these top websites for musicians to see for yourself.
Why Small Business Owners Need An Official Company Email
Whether you are a small business or an established organization, you cannot thrive in this competitive world without getting a company email. Do you need to gain the trust of your customers? A company email is an essential part of your company as it shows professionalism and credibility. It also proves to the entire world that you are running an established company.
Most customers believe that a company that uses a branded email is more credible as opposed to a company that uses a free email account. So whether you are just starting out a Las Vegas small business, you have a growing medium-sized business or an established organization, you need a company email.
Don’t think twice when it comes to parting ways with some dollars to get an email for your company because you are not going to regret it. Think about how a branded company email is going to help your company build its credibility and gain more customers as a result.
G-Suite helps you create a company email that will improve your work with several benefits within a single package. With G Suite, you get a custom domain email that matches your company email domain name to your company website.
What’s so exciting about it is that you will be able to use it anywhere anytime since it works seamlessly with your computer, tablet or phone. G Suite will transform your business into a more convenient enterprise which you can operate anywhere anytime.
In just one package, G Suite gets you additional benefits with your company email such as Google calendar, Google contacts, and hangouts among others. All the additional benefits are free tools that will help organize your business and help it look professional. G Suite is easy to use and saves you a lot of time and effort.
So, before you start questioning why you need to part with some dollars to get G Suite services, there are several free email options such as Gmail, Yahoo mail or FastMail, you should think about what your business needs to thrive. Go through the following benefits that G Suite will bring for your business and see if your company needs them.
Collaboration
When you are running a medium size to a large company, there is probably a time when you need to send an email to several people at a time. G Suite simplifies your work by creating a group email address. You simply get a group of people and assign them a single email.
Whenever one person in the group sends an email to the individual account, the entire group members will be able to get the email at the same time. The work is made simple hence you don’t have to forward a single email to several people.
When you have more than one offices to run, G Suite helps you run everything remotely by syncing information. This also means that both employees and management should be able to view all their documents at any time anywhere with any device such as phone, tablet or a computer. To add on that, they can access important information even without internet connection since G Suite also supports offline access.
Security
G-suite uses a 2-step verification system to authorize user access to the account. Whenever a user logs into the account from an unknown device, Google sends a verification message to the user. The user then enters the text code and this ensures only the verified user can access the G Suite account.
G Suite also offers a tie in with Android and Google Chromebooks if your business relies on them. Additionally, if your employees use Android phones owned by the company, G Suite can remotely reset the device or prevent it from being used by anyone else in case it gets lost. It does this by providing security and administration tools that ensure your device is fully protected.
Document sharing
With G Suite account, you can easily share documents with your employees from anywhere. It also enables group editing where several editors can work on a single document at the same time. Users can edit the office files without needing Office Software. After a user has completed editing, they can again choose the file and download it back to office format. The process will save you time and effort and also motivates your employees.
It is simple to use
With G Suite account, you don’t need any technical expertise to find your way through. With just a single login, you get access to the entire suite. All users can share information and collaborate with their colleagues without any difficulties. Email organization is also made easy in that you can easily archive your messages in the clouds.
24/7 Live Support
Whenever you need any help with G Suite live support is always there 24/7 to answer all calls and emails instantly. You can also go online and find answers to all your queries through the G Suite online support.
With all the benefits that G Suite will bring to your business, you should create an account as soon as possible. Whether you operate a business or just a frequent email user, the team at SMG is here to help you get a G Suite account.
As SEO Experts in Las Vegas, we are here to take you through all you need to know to set up your G Suite account. Creating a G Suite account goes through very simple steps which include, choosing and purchasing a domain name, creating a password, agreeing to G Suite terms and conditions and finally starting to use your G Suite account. SMG will be here to help you set up your G Suite account if you need any help.
If you have read all the benefits and is convinced that your business indeed needs G Suite, then SEO Made Great team recommends that you take the necessary steps to set up your G Suite account. To get started with G Suite account follow all the required steps and watch your business grow with all the benefits that G Suite is going to bring.